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  • Digital Media and Innovation : Management and Design Strategies in Communication
    Digital Media and Innovation : Management and Design Strategies in Communication

    This fully updated second edition explores the importance of innovation and innovative thinking for the long-term success of today’s leading media, telecommunications, and information technology companies. The book takes an in-depth look at how smart, creative companies have transformed today's digital economy by introducing unique and highly differentiated products and services.This edition provides a detailed overview of intelligent networks and analyzes disruptive business models and processes from companies involved in social media, artificial intelligence, the metaverse, smart cities, and robotics among other emerging areas.From Apple to Zoom, this book considers some of the key people, companies, and strategies that have transformed the communication industries.Exploring the power of good ideas, this book goes inside the creative edge and looks at what makes such companies successful over time. Digital Media and Innovation is suited to advanced undergraduate and graduate courses in media management, media industries, communication technology, and business management and innovation, and provides up-to-date research for media and business professionals.

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  • Digital Innovation Strategy
    Digital Innovation Strategy

    Based on applied economics and from the perspective of an innovator seeking to develop a new digital business, this textbook is aimed at MBA and advanced undergraduate audiences interested in innovation strategy and competition in digital industries.Step-by-step, the book guides innovators through a dynamic market analysis and business model design, leading to an assessment of the future evolution of the market and the broader innovation ecosystem, and what the innovator can do to position the innovation for continued success.Each chapter defines and provides references for key concepts that can be further explored through suggested readings and study questions.Real-world case studies further facilitate forming a comprehensive view on how to resolve strategic challenges of digital innovation.The topics covered in this text are essential for a broad range of managers, consultants, entrepreneurs, technologists, and analysts to understand in depth.

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  • Digital Innovation and Entrepreneurship
    Digital Innovation and Entrepreneurship

    The digital economy encompasses more than half the world, and in today's business market, those with a technology background have an advantage.This textbook provides students who already have digital expertise with a solid foundation in business and entrepreneurship in order to launch and run a business.Using a logical, objective-based structure, the book guides students to a comprehensive and practical understanding of innovation and entrepreneurship.Chapters progress through the steps in creating a successful digital business: framing the business, promotion and sales, delivery and operations, value capture, growth and scalability, intellectual property and protection, and leadership and structure.Features include: learning objectives, introductions, conclusions, tables and figures, highlighted key terms, and analysis and design exercises in each chapter; a wide range of real-world examples; a rolling case study of a hypothetical digital business that models the concepts covered in each chapter; appendices of business terms, including those relating to product licensing, customer service agreements and customer delivery contracts; and key terms explained throughout.Supplementary online resources include a test bank, lecture slides and a teaching guide for instructors, and a business design template for student use.

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  • Digital Innovation for Healthcare in COVID-19 Pandemic: Strategies and Solutions
    Digital Innovation for Healthcare in COVID-19 Pandemic: Strategies and Solutions

    Approx.428 pages

    Price: 127.00 £ | Shipping*: 0.00 £
  • What is digital communication?

    Digital communication refers to the exchange of information through electronic devices such as computers, smartphones, and tablets. It involves sending and receiving data in the form of text, images, videos, or audio over digital channels like email, social media, messaging apps, and websites. Digital communication allows for instant and efficient communication between individuals or groups regardless of geographical location, making it a vital aspect of modern-day interactions and business operations.

  • How can one use digital radio communication privately?

    One can use digital radio communication privately by utilizing encryption features that are available on many digital radios. By setting up secure encryption keys, users can ensure that their communications are only accessible to authorized parties. Additionally, using unique frequencies or channels for communication can help maintain privacy by reducing the chances of interception by unauthorized listeners. It is also important to regularly update encryption keys and maintain secure communication practices to ensure privacy.

  • Can digital media replace traditional forms of communication?

    Digital media has certainly transformed the way we communicate, offering new and efficient ways to connect with others. However, traditional forms of communication, such as face-to-face interactions, handwritten letters, and printed materials, still hold value and significance in our lives. While digital media can enhance and supplement traditional communication, it cannot fully replace the personal and tangible aspects of traditional forms. Both digital and traditional communication have their own unique strengths and should be used in conjunction to create a well-rounded communication strategy.

  • Who knows the company Digital Innovation Ventures GmbH in Zug, Switzerland?

    Digital Innovation Ventures GmbH in Zug, Switzerland is likely known by individuals in the tech industry, potential investors, business partners, and employees or former employees of the company. Additionally, local residents of Zug who are familiar with the business landscape in the area may also know of the company.

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  • Innovation and Collaboration in the Digital Era : The Role of Emotional Intelligence for Innovation Leadership and Collaborative Innovation
    Innovation and Collaboration in the Digital Era : The Role of Emotional Intelligence for Innovation Leadership and Collaborative Innovation

    Innovation and Collaboration in the Digital Era provides a holistic approach to collaborative innovation, innovation management and innovation leadership.It is full of practical advice and includes 34 interviews with high-level politicians, innovation industry leaders, academics and entrepreneurs discussing the reality of innovation and how to create change for a positive impact.Many quotes are included from researchers and practitioners in the innovation field who have participated as guests in the author’s podcast “Business of Collaboration” or in interviews with the Collabwith Magazine which she produces. This is a powerful book full of practical frameworks and one-page canvases which act as reminders of the value of making needs and expectations explicit.The author provides frameworks and tools that can be used to support collaboration journeys across different sectors and organizations.She also offers clarity to the reader for their innovation journey and brings a new perspective on how to innovate and understand innovation. Jara Pascual focuses on the importance of managing emotions and feelings of frustration which can be very common during a collaborative innovation process.She explores the interaction between Emotional Intelligence and business and shows how to remove and manage frustration and how to produce a positive outcome. Innovation and Collaboration in the Digital Era will empower the reader to take action and show how to change your conversation about innovation and collaboration. “Jara Pascual, with colleague Celia Avila-Rauch, has been able to distill and apply the ability model of emotional intelligence to the art and science of innovation and innovation leadership.In our work we note that feelings are not always facts but that emotions as a form of data.More than that, emotions can assist or facilitate with decision making, creativity and innovation rather than getting in the way, but only if leaders are “smart” about emotions and develop and deploy their emotional intelligence skills.” Dr David R Caruso, Emotional Intelligence Skills Group, Founder Yale Center for Emotional Intelligence, Research Affiliate

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  • Digital Marketing : Strategic Planning & Integration
    Digital Marketing : Strategic Planning & Integration

    An unbiased, balanced guide to all aspects of digital marketing, from social media, mobile and VR marketing to objectives, metrics and analytics.Covering all aspects of digital marketing planning and the latest models, the book also offers a range of tools to help implement your own digital marketing plans and strategies. The second edition has been expanded to include new discussions and research on areas including digital privacy, types of influencers, social listening and the gig economy. Key features: Supported by case examples from 28 global companies and brands including IKEA, Uber, Klarna and TikTok.A brand-new case study on Strava runs throughout the book to help you apply what you’ve learnt to real-world scenarios. ‘Ethical Insight’ boxes provide a reflective and challenging look at social issues and the negative side of marketing. ‘Digital Tool’ boxes introduce professional tools, such as ‘Spot the Troll’, Hootsuite and Padlet.The ‘Smartphone Sixty Seconds’ feature provides super-quick online activities using needing only your phone.Includes a new ‘Journal of Note’ feature in each chapter, to direct you to a key source of further reading. Worked digital marketing plan. Complimented by online resources, including PowerPoint slides, and Instructor’s Manual, quizzes, recommended video links and free SAGE Journal articles. Suitable for digital and e-marketing courses at all levels, as well as professional courses for anyone interested in gaining a holistic understanding of digital marketing.

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  • Creating Stellar Lessons with Digital Tools : From Integration to Innovation in Technology-Enhanced Teaching
    Creating Stellar Lessons with Digital Tools : From Integration to Innovation in Technology-Enhanced Teaching

    Creating Stellar Lessons with Digital Tools prepares teachers in training and in-service teachers to use technologies for design and development activities with middle and high school students.While software, open resources, handheld devices, and other tools hold great potential to enhance learning experiences, teachers themselves must model technology use in ways that inspire students to become producers and leaders rather than consumers and followers.Featuring concrete applications in social studies, English, mathematics, and science scenarios, this book provides pre-service and in-service teachers with seven paths to creatively integrate and innovate with computational thinking, datasets, maker spaces, visual design, media editing, and other approaches.

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  • Public Innovation and Digital Transformation
    Public Innovation and Digital Transformation

    Public innovation and digitalization are reshaping organizations and society in various ways and within multiple fields, as innovations are essential in transforming our world and addressing global sustainability and development challenges.This book addresses the fascinating relationship of these two contemporary topics and explores the role of digital transformation in promoting public innovation. This edited collection includes examples of innovations that emerge suddenly, practices for processing innovations, and the requirements for transformation from innovation to the "new normal".Acknowledging that public innovation refers to the development and realization of new and creative ideas that challenge conventional wisdom and disrupt the established practices within a specific context, expert contributions from international scholars explore and illustrate the various activities that are happening in the world of multiple digitalization opportunities.The content covers public administration, technical and business management, human, social, and future sciences, paying attention to the interaction between public and private sectors to utilize digitalization in order to facilitate public innovation. This timely book will be of interest to researchers, academics and students in the fields of technology and innovation management, as well as knowledge management, public service management and administration.

    Price: 39.99 £ | Shipping*: 0.00 £
  • Can someone help me with the task Digital Communication?

    Yes, someone can definitely help you with the task of Digital Communication. There are professionals and experts in the field who can provide guidance, support, and assistance with any aspect of digital communication that you may need help with. Whether it's creating a digital communication strategy, designing content, or analyzing data, there are resources available to help you successfully complete your task.

  • What are some ideas about digital communication and dependency?

    Digital communication has become an integral part of our daily lives, allowing us to connect with others instantly and access information at our fingertips. However, this convenience has also led to a growing dependency on digital communication, with many people feeling the need to constantly check their devices and stay connected. This dependency can lead to issues such as decreased face-to-face interaction, difficulty disconnecting from work, and increased anxiety and stress from constantly being plugged in. It's important to find a balance and set boundaries with digital communication to avoid becoming overly dependent on it.

  • What is digital communication from the perspective of Watzlawick?

    Watzlawick views digital communication as a form of communication that is inherently different from face-to-face interactions due to the lack of nonverbal cues and physical presence. He emphasizes that digital communication can lead to misunderstandings and misinterpretations because it lacks the richness of in-person communication. Watzlawick also highlights the importance of being aware of the limitations of digital communication in order to effectively convey messages and maintain relationships.

  • What is the difference between analog and digital communication?

    Analog communication uses continuous signals to transmit information, such as sound waves or radio waves, while digital communication uses discrete signals represented by binary code (0s and 1s). Analog communication is more susceptible to noise and distortion, leading to potential loss of information, whereas digital communication is more robust and can correct errors through error detection and correction techniques. Additionally, digital communication allows for more efficient compression and storage of data compared to analog communication.

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